Business Registry Sync | CZ Integration Overview
The Business Registry Sync app transforms how companies manage and validate Czech business information in HubSpot, eliminating manual data entry and ensuring accuracy through automated company data enrichment. By seamlessly connecting with the Czech Commercial Registry (Obchodní rejstřík, ARES), this app automatically populates and updates critical company information in HubSpot, solving several key business challenges:
Data Accuracy and Compliance
The app ensures your company records contain verified, official information directly from the Czech Commercial Registry (Obchodní rejstřík, ARES), reducing the risk of errors and maintaining compliance with business documentation requirements. When sales representatives enter a Business ID or modify company information, the app automatically validates and updates the record with the latest official data.
Time-Saving Automation
Sales teams often spend valuable hours researching and manually entering company information. The Business Registry Sync app eliminates this tedious process by automatically populating essential company details, including VAT ID, legal company name, and complete address information. This automation allows your sales team to focus on building relationships and closing deals rather than administrative tasks.
Enhanced Data Consistency
By standardizing how company information is captured and stored in HubSpot, the app ensures consistency across your entire database. This standardization improves data quality for reporting, segmentation, and communication activities, making it easier to create targeted campaigns and accurate business insights.
Operational Efficiency
The app’s automated data enrichment seamlessly integrates with HubSpot’s powerful features, enabling teams to immediately leverage accurate company information in email templates, workflows, snippets, and list segmentation. This integration streamlines operations and enhances the effectiveness of your sales and marketing activities.
The Business Registry Sync app serves as your trusted solution for maintaining accurate, up-to-date Czech company information within HubSpot, allowing your team to work more efficiently while ensuring data accuracy and compliance.
Integration features:
Our app automatically creates three custom properties (Business ID, VAT ID, and Legal Country) upon installation. Customize property labels to match your needs.

Smart Validation System
Automatically validates and updates company information when creating new records or modifying existing ones, maintaining data integrity across your HubSpot database.
Automated Data Enrichment
Instantly populates company records with verified data from the Czech Government Registry, including legal name, VAT ID, and complete address details, saving your team valuable time while ensuring accuracy.
Shared data:
The Business Registry Sync app syncs data from the Czech Company Registry to HubSpot. When users create or modify company records with Business ID and Legal Country or Country/Region fields, the app automatically updates standard properties (Company name, address details) and custom properties (Business ID, VAT ID) in HubSpot, ensuring accurate data.
Properties Mapping:
ARES Property |
Hubspot Property Label |
HubSpot Property Type |
HubSpot Internal Name |
HubSpot Existing Value Overwrite |
ico |
Business ID |
Custom |
aa_business_id |
No |
dic |
VAT ID |
Custom |
aa_vat_id |
No |
obchodniJmeno |
Company name |
Standard |
name |
Yes |
nazevStatu |
Country/Region |
Standard |
country |
No |
nazevKraje |
State/Region |
Standard |
state |
No |
nazevObce |
City |
Standard |
city |
No |
psc |
Postal Code |
Standard |
zip |
No |
adresaDorucovaci |
Street Address |
Standard |
address |
No |
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